The Importance of Breakfast

28th July 2006

Breakfast has often been described as the most important meal of the day; both children preparing for a hard day at school and busy parents going to work and looking after the kids need to start the day with the right ‘fuel’ to keep them going.

Breakfast Set

Image Credit: Lurpak

Breakfast literally means “Breaking the Fast” from the last meal or snack from the day before. For most people this will be at least 8-10 hours, and for children who eat earlier in the evening, it can be as long as 16hrs!

Energy levels are therefore low in the mornings, and your body needs an energy boost, in the form of food, to kick start the day.

‘Mood and Food’, a report commissioned by LURPAK into British breakfast habits offers some hints and tips for the perfect, nutritionally balanced, tasty breakfast for all the family.

A number of studies have shown that eating breakfast regularly leads to improved mood and better memory. Breakfast eaters also tend to be less stressed and feel calmer. Adults perform better in mental tasks after eating breakfast, and children who eat breakfast perform better in school.

Breakfast should ideally provide around one quarter (25%) of your daily nutritional requirements. Skipping breakfast, whether due to lack of time or trying to lose weight, can mean missing out on essential nutrients, and studies have shown that breakfast skippers are unlikely to make up for these losses later in the day. This can have a negative effect on both short and long term health.

Breakfast Set

Image Credit: Lurpak

To help you make your breakfast special, LURPAK® are launching their Perfect Breakfast campaign and have teamed up with ceramicist Emma Bridgewater to make breakfast beautiful.

Ceramicist Emma Bridgewater has created a bespoke range for LURPAK which can be put together to form the perfect ‘Deskfast Set’ – a large mug and small plate – that will make you the envy of the office, or collect the whole set to create a stylish breakfast table at home, from teapot to butter dish.

Each item can be purchased separately to create your very own breakfast set to fit your lifestyle, whether it’s a quick bite at work or a more laid back weekend. Bridgewater’s signature style brings a smart setting to the Perfect Breakfast. The range is available to purchase from

About eParenting: eParenting was started by Jacqui O'Brien in 2004. At the time her kids were 1 and 4 and kept her nice and busy. Now they are teenagers and still keeping her pretty busy!

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