World Book Day 2007

World Book Day 2007 Logo

The 10th World Book Day will be held on Thursday 1st March this year, and at schools all over the country children will be dressing up as characters from their favourite books.

A main aim of World Book Day is to encourage children to explore the pleasures of books and reading by providing them with the opportunity to have a book of their own. Thanks to the generosity of National Book Tokens Ltd and numerous participating booksellers, school children are entitled to receive a World Book Day £1 Book Token (or equivalent €1.50 Book Token in Ireland). The Book Token can be exchanged for one of the six specially published World Book Day £1 Books, or go towards the cost of any other book.

This year, a new selection of Quick Reads – books specially written to appeal to those of us who have lost or are yet to develop the habit of reading for pleasure – have been published by authors including Ricky Tomlinson, Kerry Katona, Allen Carr and John Simpson.

This year World Book Day has launched a new initiative - Books for Hospitals. It’s aim is to encourage bookshop customers all around the country to purchase an additional book during their shop visit during World Book Day week. These books will be donated via the bookshop to a local hospital, hospice or other worthwhile setting. For every ten books from customers, the participating bookshop will donate another and arrange delivery to the nominated recipient.

To find out more about World Book Day visit the website at

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