Bendaroos Mega Pack was named Creative Toy of the Year. Benderoos are magical, flexible building sticks that allow for Endless Creativity. They always hold their shape with No Glue, No Stains and No Mess. From Toys'R'Us and Amazon.co.uk

Fluffy Goes Walkies was awarded Feature Plush Toy of the Year. This toy dog moves as you hold her glowing lead. Press the handle and you will hear her bark. You could join the leads together and walk several Fluffys together! From Amazon.co.uk

Monopoly City won Game of the Year. Build in an instant and create the perfect city with 3-D buildings. Build houses or industrial complexes, schools skyscrapers or stadiums. From Amazon.co.uk, Mail Order Express, Toys'R'Us and Play.com

Best Pre School Toy went to KidiZoom Multimedia Digital Camera Available in blue, pink or camouflage, this camera allows you to take pictures, make videos and play games, preview your images and use the creative workshop to edit photos! From Hamleys, Play.com, Amazon.co.uk, Toys'R'Us, Mail Order Express and TheToyShop.com.

Sylvanian Families Caravan was awarded Girl's Toy of the Year. The Sylvanian characters go away on holiday! From Toys'R'Us, Amazon.co.uk and Play.com

Ben 10 Action Figures won the boys Toy of the Year award. Action figures are available in 10" and 15" sizes and include Ben himself as well as the monsters featured in the show. Available at Toys R Us and Amazon.co.uk.

The TRA named Character Options’ Go Go Hamsters as Toy of the Year. Go Go Hamsters are interactive realistic hamsters.They are artificially intelligent toys that talk and move around their habitat. From Amazon.co.uk, Mail Order Express, Play.com, Toys'R'Us and Character Online