MagNext Named Science Museum
SMart Toy of the Year 2008

MagNext, a magnetic construction kit allowing kids to build bigger and faster than ever before, has been named SMart Toy of the Year 2008 by the Science Museum as part of the third annual SMart Toy Awards.

MagNext is overall winner and winner of the SMart Build category. Other category winners include home experiment kit Kitchen Chemistry (SMart Explore); magnetic marble run iCoaster (SMart Play); and the amazing Science Museum Science Putty (Kids’ Choice).

The awards celebrate the most intelligent new children’s products and are designed to provide an informative guide for adults and children to help them choose the most fun, educational and intelligent toys on the market. Winners are chosen by an expert panel of judges alongside a team of 25 toy testers, aged 6-14.

The awards’ criteria required the judges to look for innovative toys of good value that link to science and encourage play and socialising. MagNext is a toy that allows boys and girls to build towers, bridges, buildings and more whilst getting to grips with the principles of engineering.

Jeff Woolf OBE for Services to Innovation and member of the judging panel said: "Britain has had a long heritage of invention and innovation and we are dangerously close to making this tradition a thing of the past. But I believe the best way to get the younger generations interested in science and continuing to invent and innovate is through play. The SMart Toy Awards are a great means to reach children and create a change for good."

The Winners

	SMart Toy of the Year 2008 and SMart Build Winner: MagNext Construct buildings, bridges, battleships and more with this innovative magnetic construction kit. MagNext allows children to build bigger and faster than ever before whilst getting to grips with engineering and developing motor skills. MagNext is available from Science Museum Store, Amazon.co.uk, thetoyshop.com, MailOrderExpress.com and Amazon.com
	SMart Explore Winner: Kitchen Chemistry With this kit children can create their own mini laboratory in the kitchen and complete 40 fun and safe experiments designed to promote a greater understanding of chemical reactions. Kitchen Chemistry is available from Amazon.co.uk, Science Museum Store, BrightMinds, MailOrderExpress.com and thetoyshop.com
	SMart Play Winner: iCoaster A magnetic, musical, rollercoaster marble run iCoaster combines sight, sound and speed teaching children to recognise laws of physics and magnetism. iCoaster is compatible with MP3 players and iPods too to help kids mix music and create their own tunes. iCoaster is available from Science Museum Store, John Lewis, Gadgetshop.com and Amazon.co.uk
	Kids’ Choice Winner: Science Museum Science Putty Is it a liquid? Or is it a solid? Science Putty has a special molecular structure which gives it the properties of both. It bounces, tears, flows and even shatters. Science Putty is available from Science Museum Store, Amazon.co.uk and Play.com.

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